Dr. Marina AlcoverAcademic director focused on measurable results and operational excellence in maritime education. Integrates IMO/STCW regulations and ISO 21001/9001 f
Masters · 1600 h · 11 modules
Master's in Maritime Events and Entertainment
Immerse yourself in the comprehensive organization of unique events in aquatic environments. Learn to design unforgettable experiences, from nautical festivals to themed cruises, managing logistics, marketing, and security with a…
Duration1600 h
FormatOnline
Starts4 January
Places20 / 20
Prior knowledge
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Programme overview
What is the Master’s in Maritime Events and Entertainment?
The Master in Maritime Events and Entertainment
Immerse yourself in the comprehensive organization of unique events in aquatic environments. Learn to design unforgettable experiences, from nautical festivals to themed cruises, managing logistics, marketing, and security with a sustainable approach. Master the latest trends in water shows, onboard entertainment, and maritime protocol, boosting your career in a constantly growing sector.
Differentiating Advantages
- Unique Specialization: Train in a booming niche market with high demand for qualified professionals.
- Hands-on Experience: Participate in real projects and event simulations to apply your knowledge.
- Strategic Networking: Connect with industry experts and leading companies in maritime events.
- Innovative Approach: Discover the latest technologies and trends in aquatic events and entertainment.
- Flexibility: Online format with options for in-person practical training at real events.
Programme type
Master's Degree
Study mode
Online
Duration
1,600 hours
Modules
11
Start date
07-12-2026
Programme highlights
- Design unforgettable experiences: Learn to conceptualize, plan, and execute unique maritime and entertainment events.
- Master logistics and safety: Acquire the skills necessary to manage technical, legal, and safety aspects in maritime environments.
- Connect with the industry: Access a network of professionals, companies, and job opportunities in the maritime and entertainment sector.
- Boost your creativity: Develop your capacity for innovation and create disruptive concepts that make a difference in the market.
- Learn from experts: Receive training from leading professionals with extensive experience in event management and the maritime sector.
- Specialize and become a leader in creating innovative and high-impact maritime events.
Curriculum
Programme Structure
The programme is structured in 11 modules, listed below in order of study.
01
Fundamentals of the nautical industry, cruises and floating events
- History and evolution of maritime entertainment: from transatlantic crossings to modern leisure megastructures
- Type of boats for events: large tonnage cruise ships, river ships, mega-yachts, classic sailboats and catamarans
- Organisational structure of a passenger ship: interaction between the deck department, machines and the hotel/entertainment department
- Global Demand Analysis: Passenger Profiles, Emerging Trends in Maritime Leisure and Theme Travel
- Port infrastructures and cruise terminals for the reception and logistics of large events
- Navigation operations and their impact on event scheduling: ship stability, slags and surge movements
- Sustainability in marine leisure: Carbon footprint reduction, waste management and commitment "Green Cruises"
- Institutional relations and nautical protocol in international events on board
- Disruptive technology trends: floating theme parks, flight simulators, ice rinks and multi-purpose pavilions at sea
- Comparative analysis between the production of onshore events (Onshore) and in the maritime environment (offshore)
02
Regulatory framework, maritime security and emergency planning
- International Convention for the Safety of Human Life at Sea (SOLAS) and its application in areas of large influx of public on board
- IMO regulations on evacuation of passenger ships, calculation of exhaust routes and maximum capacities of leisure spaces
- International code for the protection of ships and port facilities (PBIP / IPS code) applied to access control of artists and technical personnel
- Integration of the entertainment plan with the abandonment garbage, emergency drills and the ship's safety routine
- Crowd management (crowd management) and crisis control in theaters, upper decks and enclosed spaces on the high seas
- On-board Health and Hygiene Regulations (USPHS / VSP) Applied to sets, costumes, pools for shows and food handling
- Copyright licences, intellectual property and emission rights in international waters
- Maritime labour contracting under the Maritime Labour Convention (MLC 2006) for artists and technicians embarked
- Insurance coverage, civil liability and compensation (P&I) for massive events and risk activities at sea
- Biosafety protocols, contingency medical management and helicopter evacuation in shows on the high seas
03
Stage design, acoustics and marine audiovisual technology
- On-board theater architecture: volume optimisation, visibility, stage boxes and marine theater machinery
- Flame retardant, light and corrosion resistant materials for the design of floating sets
- Naval architectural acoustics: machine vibration isolation, soundproofing of leisure spaces and environmental acoustic treatment
- Reinforced sound systems for maritime environments: IP speakers, distribution matrices and wind interference management in deck
- Stage lighting design and engineering: Low consumption LED luminaires, automation and protection against salt environments
- Giant LED displays, videomapping and advanced projection technologies for indoor and outdoor stages on ships
- Scenic automation and mobile platforms: hydraulic scenarios, pit lifts and flight systems for marine acrobats
- On-board special effects integration: dancing water, cold pyrotechnics, low fog and lasers under naval safety standards
- Preventive maintenance, calibration and protection of electronic equipment in high humidity and salinity environments
- Audio, video and control signal transmission networks (Dante, AVB, Art-Net) distributed in the ship's fibre optic network
04
Executive production of large format shows and floating festivals
- Conceptualization and design of large format shows: Broadway musicals, water circus, ice skating and immersive productions
- Planning and production of thematic festivals on board: complete chartering of ships for musical and corporate events
- Auditioning process, international casting and talent selection for long-term contracts at sea
- Ground Testing Management (Rehearsal Studios) and transfer of productions to the ship's platform
- Assembly logistics (load-in) and disassembly (load-out) of technical productions on reduced port scales
- Dressing room management, technical clothing, industrial laundry and maintenance of on-board props
- Coordination of multicultural casts: coexistence, well-being, on-board disciplines and fatigue management in travelling contracts
- Scheduling and scaling of daily shows: synchronisation with dinner shifts, navigation and excursions in port
- Measurement of artistic quality and passenger satisfaction through real-time data analysis and feedback
- Management of theatrical franchise rights and adaptation of land productions to the physical limitations of the ship
05
Management of private, corporate events (MICE) and charters in megayachts
- The meeting, incentives, conventions and exhibitions (MICE) market on board passenger ships
- Adaptation of meeting rooms, restaurants and conference rooms for corporate events in navigation
- Organisation of product launches, destination weddings and high-impact celebrations in marine environments
- The Megayachts and Superyachts Sector: Customized Experience Design for VIP and Luxury Charter Customers
- Heliport operations, tenders and water toys (Water Toys) in the production of exclusive events
- High-level customer support protocol (High-Net-Worth Individuals - HNWI) and international at sea
- Management of privacy, confidentiality and nondisclosure agreements (NDA) in exclusive events on board
- Tailor-made itinerary planning for private charters considering local weather, anchorages and regulations
- Integration of Michelin star gastronomy and signature cocktails in the production of events in yachts
- Coordination of onshore services and private activities on exclusive islands for event passengers
06
Gastronomy, cocktails and restaurants for massive and luxury events
- Logistics and supply of food and beverages (F&B) for large offshore events: cold storage and conservation
- Design of banquet menus and themed events adapted to the restrictions of the Galley (Kitchen) Marine
- High-volume banquet service operations: Synchronization of central kitchens, elevators and main dining rooms
- Trends in nautical cocktails, showman mixology and themed bars at on-board events
- HACCP compliance and food safety in dynamic movement kitchen environments
- Organisation of special gastronomic events: Captain's dinners, wine tastings on the high seas and live culinary demonstrations
- Management of allergens, special diets and cultural preferences in marine events with international assistants
- Coordination between the entertainment production team and the kitchen/living service brigade
- Sustainability in the restoration of events: Elimination of single-use plastics and proximity of proximity in ports of call
- F&B (Food & Beverage Cost) cost control, decrease and margin optimisation in events included and extra payment
07
Marketing, marketing, sponsorship and customer experience
- Marketing Strategies for the marketing of theme cruises, floating festivals and nautical events
- Market segmentation and customer acquisition strategies for entertainment events at sea
- Corporate sponsorship strategies and brand activation on ships and mega-yachts
- Marine space branding: temporary signage, thematic setting and visual transformation of the boat
- Real-time content marketing and social media management through Starlink on-board connectivity
- Cross-selling (cross-selling) and incremental sale (up-selling) of entertainment packages, drinks and VIP reservations
- Managing the customer experience (Customer Journey) from the pre-boarding reservation to the final disembarkation
- Implementation of contactless technologies, RFID wristbands and mobile applications for access to events and control of capacity
- Customer loyalty in the marine leisure industry: frequent passenger clubs and thematic event communities
- Online reputation analysis, communication crisis management and brand image in the face of incidents at sea
08
Financial management, budgeting and nautical supply chain
- Cost structure in the production of maritime events: fixed ship costs, entertainment variables and port fees
- Preparation of operational budgets for large format shows and events in Charter
- Economic model of chartering of ships (Bareboat charter versus time charter) for holding events
- Currency management, cross-border transactions and international taxation in territorial and international waters
- Nautical Supply Chain (Maritime Supply Chain): Customs agents, freight forwarders and dispatches of entertainment equipment
- Negotiation of contracts with artistic representation agencies, technical suppliers and port service companies
- Analysis of the profitability threshold (Break-Even Point) and ticket pricing for floating festivals
- On-board inventory control: tracking of audiovisual equipment, musical instruments, clothing and consumables
- Financial contingency plans for scale cancellations, route modifications or inclement weather
- Return on Investment Assessment (ROI) for sponsoring brands and shipowners in entertainment programming
09
Leadership, management of interdisciplinary teams and life on board
- Leadership in isolated and dynamic environments: Management of high-performance equipment on passenger ships
- Effective communication and conflict resolution in high-intensity coexistence environments (Shipboard Life)
- Management of cultural and linguistic diversity in artistic, technical and hotel crews
- Work dynamics between the ground production team and the on-board executing team
- Promotion of mental health, prevention of burnout and well-being in maritime contracts
- Nautical command protocol, naval hierarchy and respect for the captain's and officers' powers by the event team
- Planning of work shifts, mandatory breaks and service quadrants in accordance with the STCW and MLC 2006
- Continuous training and mandatory safety training for embarked entertainment personnel
- Talent management, career plans and retention of key professionals in the marine leisure industry
- Professional ethics, code of conduct and corporate responsibility in coexistence on board
10
Capstone Project: Design, produce and plan a maritime event
- Selection and definition of the concept of maritime event (thematic festival on the high seas, product launch in mega yacht or on-board large format show)
- Technical, commercial, operational, and optimum vessel selection/route analysis
- Preparation of the artistic project, scenic design, technical sheet and audiovisual needs adapted to the ship
- Security plan and regulatory compliance (SOLAS, PBIP, evacuation plans and contingency)
- Logistics Operations Plan Design: Assembly, Personnel Shipment, Customs and Port Coordination
- Programming of the Food and Beverage Plan (F&B), banquets and gastronomic experiences themed
- Marketing strategy, marketing, corporate sponsorship and digital communication plan
- Complete Financial Plan: Income/Expenditure Budget, Sensitivity Analysis and Profitability Calculation
- Personnel management plan, work quadrants, coexistence and work safety plan on board
- Presentation of the Capstone Project's technical report and public defence before a court of experts in naval engineering, event production and the cruise industry
11
Master’s Final Project in Maritime Events and Entertainment
- Choice of topic and definition of the research problem
- Formulation of objectives, hypotheses and scope of work
- Review of the state of the art and specialised bibliography
- Analysis of the applicable regulatory and technical framework
- Design of the methodology and the work plan
- Data collection, processing and validation
- Technical development and analysis of results
- Discussion, conclusions and future lines of work
- Drafting of the memory in accordance with academic standards
- Presentation and public defence before the Court
Workload
Study Time and Workload
1600 hours of study, online and at your own pace. Move the slider to the hours a week you can really put in.
Hours a week8
Weeks to finish—
You finish around—
Who it is for
Tourism, marketing, and communications professionals who want to specialize in the maritime industry and create unique experiences.Event and entertainment managers interested in expanding their portfolio to include cruises, nautical festivals, and coastal events.Entrepreneurs and business owners looking to develop new business models in the maritime entertainment sector.Marine and port manag
Faculty
Academic direction and faculty
The teaching team at Navalis: working professionals who deliver and oversee the institute's programmes.
Eng. Diego Cifuentes
Cap. Javier Abaroa (MCA)
Dr. Pau Ferrer
Dr. Nuria Llobregat
Eng. Javier Bañuls
Eng. Sofía Marquina
Eng. Tomás Riera
Verified reviews
Student Reviews
Reviews collected and verified by Opynio, not written by us.
Outcomes
Learning Outcomes
- 01Designing immersive maritime experiences
- 02Manage the complete logistics of onboard events
- 03Maximizing return on investment in maritime events
- 04Leading multidisciplinary teams in complex maritime environments
- 05Strictly comply with maritime safety and sustainability regulations
- 06Attracting and retaining demanding audiences in the maritime sector
Careers
Career Opportunities
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02Maritime Event Organizer: Planning, coordinating, and executing events on board cruise ships, yachts, at boat shows, and in ports.
03Maritime Entertainment Manager: Designing and managing entertainment programs for cruise ships and other vessels, including shows, recreational activities, and themed experiences.
04Maritime Event Marketing and Promotion Manager: Developing marketing strategies to promote maritime events and destinations, including social media management, public relations, and advertising.
05Maritime Event Logistics and Operations Coordinator: Managing the logistics and operations necessary for maritime events, including transportation, accommodation, catering, and security.
06Maritime Event Client and Sponsor Relations Manager: Establishing and maintaining relationships with clients and sponsors, ensuring their satisfaction and Customer loyalty.
07Maritime Events and Entertainment Consultant: Advising companies and organizations on the planning and execution of events and entertainment programs in the maritime sector.
08Maritime Events Project Manager: Leading and managing maritime event projects, from conception to final evaluation.
09Maritime Events Safety and Compliance Officer: Ensuring compliance with safety standards and regulations applicable to maritime events.
Questions
Entry Requirements
Maritime events and entertainment industry.
Yes. The itinerary includes ECDIS/Radar-ARPA/BRM with harbor, ocean, fog, storm, and SAR scenarios.
Online with live sessions; hybrid option for simulator/practical placements through agreements.
In cruise ships, marinas, nautical event organizing companies, coastal hotels and maritime tourism companies.
Recommended functional SMCP. We offer support materials for standard phraseology.
Yes, with a relevant degree or experience in maritime/port operations. The admissions interview will confirm suitability.
Optional (3–6 months) through Companies & Collaborations and the Alumni Network.
Simulator practice (rubrics), defeat plans, SOPs, checklists, micro-tests and applied TFM.
A degree from Navalis Magna Institute + operational portfolio (tracks, SOPs, reports and KPIs) useful for audits and employment.
Online admissions
Admissions Process
No waiting for a phone call. If your documents are complete, you can pay in the same session.
Entry requirements
```htmlAcademic/Professional Profile:Bachelor's/Undergraduate Degree in Tourism, Communication, Marketing, Business Administration or related field; or demonstrable professional experience in the events, hospitality or entertainment industry.Language Proficiency:Advanced level of English (B2 or higher) for international communication and course materials. Knowledge of other languages will be valued.Documentation:Updated CV, copy of degree (if applicable), ID/Passport, letter of motivation explaining your interest in the Master's program.Technical requirements (for online
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