Dr. Marina AlcoverAcademic director focused on measurable results and operational excellence in maritime education. Integrates IMO/STCW regulations and ISO 21001/9001 f
Course · 300 h · 5 modules
Visual Storytelling Course for Excursions
Equips you with the tools to transform your adventures into captivating narratives. Learn to capture the essence of each experience, from planning to final editing, creating content that inspires and connects with your audience…
Duration300 h
FormatOnline
Starts7 December
Places20 / 20
Prior knowledge
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Programme overview
What is the Visual Storytelling Course for Excursions?
The Visual Storytelling for Excursions Course
Equips you with the tools to transform your adventures into captivating narratives. Learn to capture the essence of each experience, from planning to final editing, creating content that inspires and connects with your audience. Master photography, video, and editing techniques to tell stories that sell.
Differentiating Advantages
- Immersive Storytelling: Techniques for building visual narratives that captivate the viewer.
- Adventure Photography: Master composition, lighting, and settings to capture stunning images.
- Professional Video: Learn to record and edit cinematic-quality videos using accessible tools.
- Content Strategy: Define your target audience and create an effective social media posting plan.
- Digital Tools: Master photo and video editing software to give your creations a professional finish.
Programme type
Course
Study mode
Online
Duration
300 hours
Modules
5
Start date
08-12-2026
Programme highlights
- Master Visual Storytelling: Learn to create captivating narratives for your excursions through images and videos.
- Photography and Video Techniques: Discover the secrets to capturing the essence of each adventure and conveying emotions.
- Professional Editing: Optimize your content with editing tools to achieve a stunning visual impact.
- Content Marketing: Learn to promote your excursions and attract new clients with visual storytelling strategies.
- Personal Branding: Build a unique and differentiated visual identity to stand out in the world of adventure tourism.
- Boost your excursions and connect with your audience through visual storytelling.
Curriculum
Programme Structure
The programme is structured in 5 modules, listed below in order of study.
01
Visual narrative theory and story structure
- Definition of visual storytelling: Beyond the image, building a story with purpose.
- The classic structure applied to the excursion: approach (the exit), knot (the path/challenge) and outcome (the goal/return).
- Identification of the "hero" and "scenario": the role of travelers and nature in the narrative.
- The concept of Visual Beat: Rhythm and cadence in the succession of images to maintain interest.
- Definition of the central message: What feeling do I want to evoke? (Adventure, Peace, Overcoming, Discovery).
02
Creative planning and pre-production
- Preparation of the shot list of adventure: essential shots to avoid losing key moments.
- The mental storyboard: Anticipate the story before the action occurs.
- Selection of light and efficient equipment: cameras, drones and accessories that do not limit mobility.
- Location research: Use of maps and visual references to identify points of narrative interest.
- Time management: Balance between living the excursion and documenting it professionally.
03
Composition and cinematographic language outdoors
- Types of planes and their emotional charge: From the great general plane (context) to the foreground (detail and emotion).
- Rules of composition applied to the landscape: Law of Thirds, lines of escape and depth of field.
- The use of movement: bread, tilt and tracking techniques to generate dynamism.
- Natural lighting: Use of the side light, backlights and the "magic hour" on the road.
- The frame within the frame: Use of natural elements (branches, rocks) to direct the gaze.
04
Ambient capture and details (b-roll)
- The importance of b-roll: textures, sounds, fauna and flora that enrich the atmosphere.
- Micro-stories within the excursion: the ritual of preparing the backpack, the footwear, the food or the map.
- Slow motion techniques to emphasize physical exertion or beauty of the environment.
- Introduction to action photography: How to capture the movement in hiking, cycling or sailing.
- The use of perspective: zenith planes (drone) vs. Ground planes to change the scale.
05
Distribution and connection with the audience
- Adaptation of formats: From horizontal cinematographic format to vertical for social networks (Reels/Stories).
- Creation of visual series: How to divide a long tour into consistent chapters.
- Narrative Copywriting: Writing captions that complement and expand the visual story.
- Community management: Encourage interaction through questions and calls to action narratives.
- Storytelling Ethics: Respect for the natural environment and privacy of local communities.
Workload
Study Time and Workload
300 hours of study, online and at your own pace. Move the slider to the hours a week you can really put in.
Hours a week8
Weeks to finish—
You finish around—
Who it is for
Tour guides and tour operators who want to enhance their communication and create memorable experiences through impactful images.Amateur and professional photographers looking to specialize in visual travel storytelling and capture the essence of each destination.Content creators and travel bloggers who need to improve their storytelling and connect with their audience through captivating phot
Faculty
Academic direction and faculty
The teaching team at Navalis: working professionals who deliver and oversee the institute's programmes.
Eng. Diego Cifuentes
Cap. Javier Abaroa (MCA)
Dr. Pau Ferrer
Dr. Nuria Llobregat
Eng. Javier Bañuls
Eng. Sofía Marquina
Eng. Tomás Riera
Verified reviews
Student Reviews
Reviews collected and verified by Opynio, not written by us.
Outcomes
Learning Outcomes
- 01Mastering visual storytelling
- 02Captivating audiences with visual storytelling
- 03Transforming experiences into impactful narratives
- 04Create engaging visual content to promote excursions
- 05Differentiate your offering through unique visual stories
- 06Connecting emotionally with the audience through images
Careers
Career Opportunities
01Travel and Excursion Photographer/Videographer: Creating visual content for travel agencies, tour operators, and online platforms.
02Social Media Content Creator: Producing engaging visual stories for tourism brands and destinations.
03Visual Storytelling Tour Guide: Accompanying groups, sharing stories through images and videos.
04Nature and Adventure Documentarian: Recording expeditions, wildlife, and unique landscapes.
05Video Editor for the Tourism Sector: Post-production of audiovisual materials for promotion and marketing.
06Visual Travel Blogger/Vlogger: Narrating experiences through impactful photographs and videos.
07Visual Marketing Consultant for Tourism Companies: Advising on Communication strategies and content creation.
08Visual storytelling trainer for tourism professionals: Delivery of workshops and courses on narrative and audiovisual techniques.
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Questions
Entry Requirements
To convey the experience and emotions of the excursion in an attractive and memorable way through images and videos.
Yes. The itinerary includes ECDIS/Radar-ARPA/BRM with harbor, ocean, fog, storm, and SAR scenarios.
Online with live sessions; hybrid option for simulator/practical placements through agreements.
Photographs, videos, illustrations, maps, and graphics that show the atmosphere, activities, emotions, and discoveries of the excursion.
Recommended functional SMCP. We offer support materials for standard phraseology.
Yes, with a relevant degree or experience in maritime/port operations. The admissions interview will confirm suitability.
Optional (3–6 months) through Companies & Collaborations and the Alumni Network.
Simulator practice (rubrics), defeat plans, SOPs, checklists, micro-tests and applied TFM.
A degree from Navalis Magna Institute + operational portfolio (tracks, SOPs, reports and KPIs) useful for audits and employment.
Online admissions
Admissions Process
No waiting for a phone call. If your documents are complete, you can pay in the same session.
Entry requirements
Academic/Professional Profile:Interest in photography, video, and storytelling; or experience in excursions, tourism, or outdoor activities.Technical Competence:Basic knowledge of photography/video and editing (desirable).Documentation:Updated CV (optional), portfolio with work samples (if applicable), ID/Passport.Technical Requirements (for online):Camera equipment (phone/camera), editing software (optional), stable internet connection for sharing work.```
Questions?
Frequently Asked Questions
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