Dr. Marina AlcoverAcademic director focused on measurable results and operational excellence in maritime education. Integrates IMO/STCW regulations and ISO 21001/9001 f
Course · 300 h · 5 modules
Digital Publishing and Portfolios Course
courseProvides you with the essential tools to stand out in the digital world. Learn to create engaging and professional content for your personal brand or business. Master key platforms, from social media to websites…
Duration300 h
FormatOnline
Starts21 December
Places20 / 20
Prior knowledge
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Programme overview
What is the Digital Publishing and Portfolios Course?
The Digital Publishing and Portfolios
course
Provides you with the essential tools to stand out in the digital world. Learn to create engaging and professional content for your personal brand or business. Master key platforms, from social media to websites, optimizing your online presence and building an impactful portfolio. This program guides you step-by-step through the design, strategy, and promotion of your content, ensuring that you reach your target audience and achieve your goals.
Key Benefits
- Tool Mastery: Learn to use design and content management software and platforms.
- Content Strategy: Develop an effective plan to create and distribute relevant content.
- Engaging Design: Create visually striking presentations and portfolios that showcase your work.
- SEO Optimization: Improve the visibility of your content on search engines and social media.
- Digital Networking: Connect with other professionals and expand your online reach.
Programme type
Course
Study mode
Online
Duration
300 hours
Modules
5
Start date
08-12-2026
Programme highlights
- Master Digital Content Creation: Learn to design engaging posts and professional portfolios that showcase your work.
- Key Tools and Platforms: Discover and master the essential tools for creating and managing impactful digital content.
- Online Visibility Strategies: Optimize your portfolio and posts to increase your online presence and reach your target audience.
- Design and Visual Storytelling: Learn to tell captivating visual stories that effectively communicate your message.
- Analytics and Results Measurement: Measure the impact of your posts and portfolios to optimize your digital strategy.
- Boost your career with a strong and engaging online presence.
Curriculum
Programme Structure
The programme is structured in 5 modules, listed below in order of study.
01
Professional digital portfolio strategy, author positioning and multi-channel publishing objectives
- Definition of portfolio objectives: employment, clients, scholarships, press, collabourations and sectoral authority
- Personal value proposition: specialty, differentiators, evidence, professional tone and brand consistency
- Audience segmentation: B2B/B2C, publishers, agencies, end clients and intention reading
- Portfolio Architecture: Categories, Pillar Projects, Satellite Parts, Navigation and Navigation Hierarchy
- Initial curator: Selection by impact, coherence, variety, depth and demonstrable technical level
02
Curatorship, editing and construction of cases: from the loose piece to the publishable project with context
- Advanced selection of works: criteria of quality, relevance, current affairs, diversity and stylistic coherence
- Case study structure: problem, approach, process, decisions, results, learning and evidence
- Portfolio Narrative Edition: Opening, Rhythm, Transitions, Continuity and Closing with Call to Action
- Support text and captions: clarity, precision, context, credits, limitations and verification of claims
- Audience versions: Short portfolio, full portfolio, PDF dossier and “One-Pagers” per service
03
Design, UX and visual presentation: structures, templates and high-impact navigation experience
- UX Principles for Portfolios: Scannability, Visual Hierarchy, Minimum Friction and Click Paths
- Consistent Visual System: Typography, Colour, Reticle, Spacing, Components and Style Guide
- Image and video presentation: formats, compression, aspect ratio, consistency and efficient loading
- Accessibility: Contrast, Sizes, Alt Text, Keyboard Navigation and Mobile Reading
- Reusable templates and components: projects, galleries, testimonials, services and landing pages
04
Web Publication, SEO and Distribution: Organic Discovery, Indexing and Sustainable Scope
- Portfolio SEO: Intent, Keywords by Service, Page Structure and Internal Linking
- Basic Technical SEO: Metadata, Sitemap, Robots, Canonical, Performance and Frequent Errors
- Visual SEO: File Names, Alt Text, Captions, Gallery Structure and Rich Data When Apply
- Publication and Syndication: Blog, Creative Platforms, Sector Media and Multi-Channel Reuse
- Content Strategy: Evergreen Parts, News Cases, Thematic Series and Editorial Calendar
05
Monetization, Networking and Final Project: Marketable Portfolio with Growth Plan and KPIs
- Monetization Models: Services, Packages, Retainer, Affiliation, Training, Sponsorships and Licensing
- Conversion Funnel: CTA, Forms, Calendly/Reserve, Email, Lead Magnets and Automations
- Media Kit and Professional Dossier: Bio, Metrics, Cases, Rates, Deliverables and Collabouration Conditions
- Networking and Visibility: Collabourations, Communities, Events, Press, Partnerships and Outreach Strategy
- KPIs and dashboard: qualified visits, leads, conversion, retention, page time and contact quality
Workload
Study Time and Workload
300 hours of study, online and at your own pace. Move the slider to the hours a week you can really put in.
Hours a week8
Weeks to finish—
You finish around—
Who it is for
Creatives, designers, and communicators who want to maximize their online presence and showcase their work in an impactful way.Entrepreneurs and freelancers looking to build a strong personal brand and attract clients through engaging content.Students and recent graduates who need a professional digital portfolio to stand out in the job market.Marketing and advertising professionals interest
Faculty
Academic direction and faculty
The teaching team at Navalis: working professionals who deliver and oversee the institute's programmes.
Eng. Diego Cifuentes
Cap. Javier Abaroa (MCA)
Dr. Pau Ferrer
Dr. Nuria Llobregat
Eng. Javier Bañuls
Eng. Sofía Marquina
Eng. Tomás Riera
Verified reviews
Student Reviews
Reviews collected and verified by Opynio, not written by us.
Outcomes
Learning Outcomes
- 01Create impactful digital portfolios
- 02Mastering digital design tools
- 03Optimize your professional online presence
- 04Managing effective content strategies
- 05Develop compelling visual storytelling skills
- 06Building a strong digital personal brand
Careers
Career Opportunities
01Web Designer: Creation and management of websites, optimization of user experience, and design of interactive portfolios.
02Digital Graphic Designer: Development of visual materials for online platforms, including banners, infographics, and social media content.
03Digital Marketing Specialist: Creation of online advertising campaigns, content management, and analysis of web metrics.
04Digital Content Creator: Production of engaging and relevant content for blogs, social media, and other online platforms.
05Digital Portfolio Editor: Design and curation of online portfolios for creative professionals, showcasing their best work.
06Visual Communication Specialist: Development of communication strategies through digital media, including the creation of visual content and management of online presence.
07Digital Image Consultant: Advising companies and professionals on creating and managing their online image through portfolios and digital content.
08Social Media Manager: Creating and managing social media profiles, developing content strategies, and analyzing metrics.
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Questions
Entry Requirements
A digital portfolio displays a collection of works, while a digital publication is a standalone document.
Yes. The itinerary includes ECDIS/Radar-ARPA/BRM with harbor, ocean, fog, storm, and SAR scenarios.
Online with live sessions; hybrid option for simulator/practical placements through agreements.
A digital publication focuses on disseminating information to an audience, while a digital portfolio showcases an individual's skills and achievements.
Recommended functional SMCP. We offer support materials for standard phraseology.
Yes, with a relevant degree or experience in maritime/port operations. The admissions interview will confirm suitability.
Optional (3–6 months) through Companies & Collaborations and the Alumni Network.
Simulator practice (rubrics), defeat plans, SOPs, checklists, micro-tests and applied TFM.
A degree from Navalis Magna Institute + operational portfolio (tracks, SOPs, reports and KPIs) useful for audits and employment.
Online admissions
Admissions Process
No waiting for a phone call. If your documents are complete, you can pay in the same session.
Entry requirements
Academic/Professional Profile:Design, communication, marketing, or related field professionals interested in improving their online presence. orStudents or self-taught individuals who wish to learn how to create and manage effective digital portfolios.Prior Knowledge:Basic computer and web browsing skills. or Familiarity with image editing and/or graphic design tools (optional).Documentation:Completed registration form, brief description of professional goals (optional), link to an existing portfolio (optional).Technical requirements (for online):Computer with internet
Questions?
Frequently Asked Questions
Leave your details and admissions will write back. If you already know this is the one, go straight to the application and pay in the same session.