Dr. Marina AlcoverAcademic director focused on measurable results and operational excellence in maritime education. Integrates IMO/STCW regulations and ISO 21001/9001 f
Course · 300 h · 5 modules
Course on Podcasts and Maritime Digital Media
coursePrepares you to master the essential tools and strategies to stand out in the sector. Learn to create engaging and valuable content, from podcast planning and production to social media management and the creation of…
Duration300 h
FormatOnline
Starts28 December
Places20 / 20
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Programme overview
What is the Course on Podcasts and Maritime Digital Media?
The Maritime Podcast and Digital Media
course
Prepares you to master the essential tools and strategies to stand out in the sector. Learn to create engaging and valuable content, from podcast planning and production to social media management and the creation of impactful multimedia content.
Differentiating Advantages
- Tool Mastery: Learn to use audio editing software, podcasting platforms, and analytics tools.
- Digital Marketing Strategies: Discover how to optimize your content to reach your target audience and increase your reach.
- Community Building: Develop skills to interact with your audience and build a strong online community.
- Trend Analysis: Stay up-to-date with the latest trends in digital media and adapt your strategy accordingly.
- Professional Networking: Connect with other professionals in the maritime sector and expand your network.
Programme type
Course
Study mode
Online
Duration
300 hours
Modules
5
Start date
10-12-2026
Programme highlights
- Modern Maritime Storytelling: Master the art of storytelling to connect with your audience in the digital world.
- Professional Podcast Production: Learn from conception to publication, including recording, editing, and distribution strategies.
- SEO and Social Media: Optimize your content to achieve maximum visibility on search engines and social platforms.
- Maritime Digital Marketing Strategies: Discover how to build a strong brand and generate engagement in the online maritime community.
- Metrics Analysis: Measure the impact of your campaigns and adjust your strategy for optimal results.
- Boost your online presence and become a thought leader in the maritime industry.
Curriculum
Programme Structure
The programme is structured in 5 modules, listed below in order of study.
01
Maritime Media Ecosystem, Target Audiences and Multichannel Editorial Strategy
- Maritime communication landscape: sectors, stakeholders, themes and positioning opportunities
- Definition of audience: professional profiles, amateur, B2B/B2C and segmentation by informational intention
- Channel value proposition: niche, differentiators, tone, format and promise Editorial verifiable
- Content Architecture: Thematic Pillars, Series, Seasons, Categories and Navigable Taxonomy
- Editorial Calendar: Cadence, Industry Milestone Planning, Seasonality and Event Coordination
02
Professional podcast production: script, voiceover, recording and sound quality
- Podcast formats: interview, narrative, debate, reporting, capsules and direct with choice criteria
- Effective Scripting: Staircase, Hooks, Storytelling, Closure and Frictionless Calls to Action
- Locution and presence: diction, rhythm, breathing, energy, listening and interruption management
- Recording techniques: Microphony, acoustics, levels, monitoring and prevention of noise/clip
- Remote production: platforms, backups, synchronisation, signal quality and operational contingencies
03
Post-production, advanced edition and multimedia deliverables for content reuse
- Editing Flow: Cleaning, Cutting, Structure, Continuity and Control of Silences Fillers
- Audio processing: EQ, compression, de-esser, noise reduction and voice-oriented mastering
- Sound Identity: Intros/Outros, Beds, Transitions, Banks of Effects and Rights of Use
- Platform versioning: Loudness, Bitrate, Formats, chapters and technical metadata
- Repurpose to Multiformat: Vertical Clips, Audiograms, Reels, Shorts and Information Carousels
04
Distribution, SEO and Growth: Platforms, Organic Discovery and Community
- Hosting and RSS: Selection, Configuration, Categorization, Tags and Feed Management
- Title optimisation and descriptions: Semantic SEO, intention, keywords and editorial consistency
- Platform publication: Spotify/Apple/YouTube and directories with requirements and good practices
- Organic Strategies: Collabouration, Cross-Posting, Newsletters and Media Appearances of the Sector
- Community and Engagement: Moderation, Participation Dynamics, Audience Questions, and Loyalty
05
Compliance, Ethics, Risk Management and Final Digital Maritime Media Project
- Copyright and licences: music, images, clips, fair use applicable and necessary permissions
- Data protection and privacy: consents, recordings, invitations and processing of sensitive information
- Editorial responsibility: verification, sources, corrections, conflict of interest and transparency
- Reputational crisis management: protocols, communication, public response and scale prevention
- Sustainable medium operation: roles, processes, SOPS, quality control and continuous improvement
Workload
Study Time and Workload
300 hours of study, online and at your own pace. Move the slider to the hours a week you can really put in.
Hours a week8
Weeks to finish—
You finish around—
Who it is for
Maritime professionals looking to expand their reach and connect with a global audience through digital content.Maritime companies wanting to strengthen their brand and generate leads using podcasts and other digital marketing strategies.Journalists and communicators interested in specializing in the maritime industry and exploring new ways of telling stories.Content creators with a passion
Faculty
Academic direction and faculty
The teaching team at Navalis: working professionals who deliver and oversee the institute's programmes.
Eng. Diego Cifuentes
Cap. Javier Abaroa (MCA)
Dr. Pau Ferrer
Dr. Nuria Llobregat
Eng. Javier Bañuls
Eng. Sofía Marquina
Eng. Tomás Riera
Verified reviews
Student Reviews
Reviews collected and verified by Opynio, not written by us.
Outcomes
Learning Outcomes
- 01Create engaging and relevant content
- 02Mastering the production and distribution of maritime podcasts
- 03Building and managing an active maritime digital community
- 04Effectively monetizing podcasts and maritime digital content
- 05Analyze and optimize the performance of podcasts and maritime digital content
- 06Integrate digital marketing strategies into the promotion of maritime content
Careers
Career Opportunities
01Maritime Podcast Producer: Creation and management of audio content specializing in the maritime sector.
02Maritime Digital Content Creator: Development of videos, articles, and posts for online platforms.
03Digital Communication Consultant for Maritime Companies: Advising on online marketing and social media strategies.
04Community Manager specializing in the maritime sector: Management of the online presence of maritime companies and institutions.
05Journalist specializing in maritime and naval issues: Writing news articles, reports, and interviews for digital media.
06Scriptwriter for podcasts and educational videos about the sea: Writing scripts for educational and informative content.
07Maritime Audio and Video Editor: Post-production of podcasts and videos related to the sector.
08Strategist Digital marketing for maritime products and services: design and implementation of online campaigns.
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Questions
Entry Requirements
Digital audio.
Yes. The itinerary includes ECDIS/Radar-ARPA/BRM with harbor, ocean, fog, storm, and SAR scenarios.
Online with live sessions; hybrid option for simulator/practical placements through agreements.
Interviews with professionals in the maritime sector, such as oceanographers, marine biologists, ship captains or fishermen.
Recommended functional SMCP. We offer support materials for standard phraseology.
Yes, with a relevant degree or experience in maritime/port operations. The admissions interview will confirm suitability.
Optional (3–6 months) through Companies & Collaborations and the Alumni Network.
Simulator practice (rubrics), defeat plans, SOPs, checklists, micro-tests and applied TFM.
A degree from Navalis Magna Institute + operational portfolio (tracks, SOPs, reports and KPIs) useful for audits and employment.
Online admissions
Admissions Process
No waiting for a phone call. If your documents are complete, you can pay in the same session.
Entry requirements
Academic/Professional Profile:Demonstrated interest in the maritime industry and digital media; or experience in content creation, journalism, marketing, or digital communication.Technical Competence:Familiarity with audio/video editing software; or willingness to learn podcast recording, editing, and publishing tools.Documentation:Updated CV, portfolio (optional), ID/Passport, cover letter explaining your interest in the training.Technical Requirements (for online):Equipment with a quality microphone (external recommended), headphones, recording/editing software, stabl
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Frequently Asked Questions
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